Corporate, M&A and crisis communication agency

At VP Strat, we help you strengthen your brand image consistently across all channels. We possess the specialized tools and experience to manage your campaigns effectively and, in the event of a crisis, protect and restore your reputation. Our data-driven approach guarantees you optimized strategies and measurable ROI, allowing you to concentrate fully on your core business. The communications agency is a strategic communications partner for B2B professionals and regulated professions.

A corporate communications agency like VP Strat can help you improve your brand image by creating quality content that reflects your values and engages your audience. You can increase your visibility and interaction with audiences thanks to our recognized expertise in press, digital and social media. A cornerstone of corporate communications, public relations is also an essential component in solidifying your reputation and media visibility. VP Strat is also recognized as a “must-have” in crisis communications. Finally, we continually analyze the performance of our strategies to optimize them and meet your business objectives better.

When choosing a corporate communications agency, start by making sure they understand your industry and your specific objectives. Make sure it has solid expertise in creating relevant content and running effective campaigns. Review references and case studies to assess experience and satisfaction of previous customers. Choose an agency that is transparent in its communications and project management. Finally, select an agency that shares your values and with whom you can envisage building a long-term relationship.

VP Strat is a corporate and crisis communications agency offering a wide range of services to its customers, whether they are companies, executives, investment players or service professions. The agency has been supporting its customers for over 18 years, helping numerous organizations strengthen their reputation and image, and protecting them when necessary.

VP Strat services include:

• Corporate and crisis communication
• Press relations & Media training
• Political communication and influence
• Internal Communications and Human Resources
• Website design and SEO
• Strategy, digital and brand content
• Creating content for social networks

VP Strat offers a costumized approach for each customer, with creative and effective implementation. VP Strat teams are renowned for their responsiveness. The agency was awarded the “Incontournable” distinction in the Décideurs corporate and crisis communications rankings, testifying to their leadership position and solid reputation in the industry.

Each crisis is unique, and each communication strategy is tailored to the company’s specific situation.

However, for each crisis, the main principles must be applied:

• Working as a team: to validate language, share information effectively, surround yourself with all the expertise and skills needed to overcome the crisis (management, communications consultants, lawyers, HR, etc.).
• A single spokesperson
• Rigorous, consistent messaging
• Transparency: to appear as a trusted partner
• Never look to tomorrow, always say what is true today

Crisis management concerns all the actions deployed to respond to a crisis, while crisis communication focuses on the way stakeholders (employees, press, suppliers, customers, etc.) are kept informed during a crisis.

After a crisis, it is important to maintain corporate communications to support your company’s new momentum.

A post-crisis communication strategy aims to restore stakeholder confidence and strengthen your organization’s reputation. The messages put forward are designed to respond to the concerns of the ecosystem and demonstrate the concrete actions implemented in the wake of the crisis (strategic plan, new processes, etc.).